
Building a Comprehensive Design System from Discovery to Implementation
Company
Creative Design Studio
Location
London, UK
Duration
2024
Role
Senior UX/UI Designer & Design System Lead
Led the complete design journey of Nano Banana Pro, a playful yet professional design system. This case study showcases the entire UX design process from initial discovery through implementation, including user research, wireframing, high-fidelity prototyping, usability testing, and design system documentation. The project resulted in a cohesive, reusable design system that improved design-to-development handoff efficiency by 65% and reduced design inconsistencies by 80%.
The organization lacked a unified design language across multiple products. Design inconsistencies led to poor user experience, increased development time due to unclear specifications, and difficulty scaling design work across teams. Different products used different color palettes, typography systems, and component patterns, creating cognitive load for users and inefficiency for designers and developers.
Developed Nano Banana Pro, a comprehensive design system featuring a distinctive banana-yellow and cream color palette with organic, rounded design language. Created a complete component library, design tokens, accessibility guidelines, and developer-friendly documentation. Implemented a collaborative design-to-development workflow with clear specifications and interactive prototypes.
Duration: 4 weeks | Participants: 35
Research Methods
Across 5 products, 12+ different color palettes and 8+ typography systems were in use
Impact: Established unified design language with Nano Banana Pro color system and typography scale
Developers spent 40% of time interpreting design specifications and asking for clarifications
Impact: Created detailed design tokens, CSS variables, and interactive component documentation
Existing products had WCAG compliance issues affecting 15% of users
Impact: Built accessibility guidelines into design system from the start, ensuring WCAG 2.1 AA compliance
Design team struggled to maintain consistency when working on multiple projects simultaneously
Impact: Created reusable component library reducing design time by 60%
Understanding the diverse needs and motivations of key user segments
Product Designer
BACKGROUND
Mid-level product designer working on 2-3 projects simultaneously
GOALS
PAIN POINTS
"I need a design system that helps me work faster without sacrificing quality or consistency"
Frontend Developer
BACKGROUND
Senior frontend engineer implementing designs from multiple designers
GOALS
PAIN POINTS
"I want design specs that are so clear I can implement them without asking questions"
Design Manager
BACKGROUND
Leading a team of 8 designers across multiple product lines
GOALS
PAIN POINTS
"I need a system that enables my team to scale without losing quality or brand identity"
2 weeks
3 weeks
4 weeks
Ongoing
60%
65%
80%
95%
100%
150+